Marlena Hien is a German entrepreneur, investor and advisor with deep expertise in building and scaling consumer brands. She is the co-founder of Bears with Benefits, a leading fem-health D2C brand she grew bootstrapped into a multi-million-euro business before a successful exit in 2022. Today, Marlena advises on brand building and value-driven leadership as a speaker, investor and board member, drawing on her own experience of scaling a company while balancing entrepreneurship, family, and long-term impact.