Performance Marketing Lead (MFX)

Do you want a job to care about? You will have one as soon as you join the Bits & Pretzels team. We are organizing two major European events. The leading festival for startup founders and biggest gathering on healthtech innovation. We are connecting founders with venture capital, partners, and new clients. Therefore, we are helping founders create technology that improves the lives of all of us.

Your Role

Dive into the dynamic world of digital marketing at the forefront of Europe's leading event scenes by becoming our Performance Marketing Lead. In this crucial position, you'll steer the Bits & Pretzels Festival and Health.Tech Conference into the spotlight, using cutting-edge marketing techniques to elevate their profiles and impact. This role offers the chance to be at the helm of our marketing strategies, driving growth and ensuring these prestigious events shine brighter than ever.

Your tasks & responsibilities

  • Proven success in a performance marketing role, with a portfolio that demonstrates your ability to scale events or products in competitive landscapes.
  • Expertise in a broad range of digital marketing channels, including SEO, PPC, social media advertising, and email marketing.
  • Strong analytical skills, with a knack for turning data into actionable insights and strategies.
  • Excellent leadership abilities, capable of motivating and guiding a team towards achieving exceptional results.
  • Creative thinker with a strategic mindset, adept at problem-solving and adapting to fast-paced environments.
  • Exceptional communication skills, with the talent to articulate complex marketing strategies to a diverse audience.
  • Ambitious and proactive, constantly seeking new opportunities to innovate and drive progress in the event marketing space.

Your Profile

  • Craft and implement comprehensive performance marketing strategies to enhance visibility and engagement for both events across various digital platforms.
  • Utilize advanced analytics to measure campaign performance, identifying opportunities for optimization and scaling successful tactics.
  • Oversee a team of marketing specialists, guiding them in the execution of targeted campaigns that resonate with diverse audiences.
  • Collaborate closely with cross-functional teams to ensure marketing efforts are aligned with overall event goals and messaging.
  • Stay ahead of digital marketing trends and technologies, incorporating innovative approaches to keep our events at the forefront of the industry.
  • Manage budgets efficiently, ensuring maximum ROI on all marketing investments.

Why Bits & Pretzels?

  • Competitive Compensation Package: Receive an attractive salary and benefits that reflect your valuable contribution to our team.
  • Unique Team: Collaborate with a group of passionate, innovative professionals who are dedicated to making a difference in the event industry.
  • Unforgettable Moments: Experience the thrill and satisfaction of seeing thousands of attendees engage with the initiatives you've implemented.
  • Prime Location: Thrive in a modern office situated in Munich's vibrant heart, nestled between Viktualienmarkt and Gärtnerplatz.
  • Free Office Perks: Enjoy a variety of complimentary office drinks and top-notch espresso to keep you energized and motivated throughout your day.
  • Work-Life Balance: Benefit from flexible working hours and home office options that support your personal needs and productivity preferences.
  • Health and Wellness: Take advantage of subsidized access to various sport facilities through the EGYM Wellpass membership, promoting a healthy and active lifestyle.
  • Exceptional Insights: Gain unparalleled experience and knowledge in organizing major events, offering you a comprehensive perspective on the industry and enhancing your professional growth.

About us

Startup Events GmbH is the company behind the Bits & Pretzels events. In 2014, Bits & Pretzels started as a small founders' breakfast with only 80 participants.

Today, 5,000 founders, the world's leading companies, and the most inspiring speakers join our annual festival and Bits & Pretzels HealthTech is on the way to become Europe's most important event for healthtech innovation. We all share our belief that entrepreneurship and innovation can drive positive change in Europe and all over the world.

This extraordinary development was only made possible by a hard-working team. With the belief in our success, we convinced personalities like Michelle and Barack Obama, Arnold Schwarzenegger, Jessica Alba, Michel J. Fox, Ariana Huffington, and many more to speak at our events.

With us, you'll have the opportunity to make an impact, learn from the best, and be a part of an innovative and supportive community. And the best part? You can do this from the comfort of your home or join us in the bustling city of Munich. We offer the flexibility of a fully remote role, too!

How to apply?

If you are sharing our beliefs and want to help us push boundaries: Apply today by sending us your CV and a few sentences about your motivation. Please also include your earliest starting date and salary expectations.

We are looking forward to hearing from you.

Your Bits & Pretzels Team

Contact for this job
Bernd Storm van's Gravesande
Startup Events GmbH

Rumfordstraße 15
80469 München