
30/09, Startup Exhibition, Cluster „Lifestyle & Consumer", ST55
Key Facts
Company Description
True Wine provides the infrastructure for wine as an asset class. We set best practices for provenance, enforce price transparency, and publish benchmarks and reliable data. By standardizing custody and settlement, we connect markets and raise liquidity—making wine a more transparent, tradable, and trusted asset.
Product/Service Description
Buy, custody and trade investment-grade wine in one place: shop, stock-style trading, and climate-controlled storage. Each bottle NFC/Blockchain-verified. Simple, secure, in-app transparency.
Website
https://true.wine
Crunchbase
Country
Germany
Founding Year
2022
Employees
< 5
Company Stage
First Pilot Customers
Business Model
B2B2C
Focus Industries
Active Markets
(5 most relevant ones)
Germany, Austria, Switzerland
Look for at Bits & Pretzels
Funding & Investors
3 Lead Investors
Capital Raised to Date
0€
Last Funding Type
Bootstrapped
Last Funding Date
Capital Need (€)
< 5M
Currently Fundraising
(at the time of Bits & Pretzels 2025)
Yes
Growth Outlook
Traction
Monetization Model
Issuance Fees, Transaction Fees, Custody & Insurance Services, Authentication, provenance certification