Seroton
Where to find us at Bits & Pretzels

29/09, Startup Exhibition, Cluster „Lifestyle & Consumer", ST62

Key Facts

Company Description

Seroton's mission is to make relaxation effortlessly accessible. Our smart audio-haptic tech blends meditation & soundscapes with massage-like sensations, creating immersive mind-body experiences. Unlike traditional wellness apps or devices, Seroton delivers science-backed, intuitive recovery—transforming furniture into wellbeing spaces.

Product/Service Description

Seroton sells a unique combination of audio & haptics, making relaxation tangible and engaging. Users experience stress relief & recovery in minutes—an intuitive solution for daily life, work & rehab.

Crunchbase

Country

Germany

Founding Year

2023

Employees

11-20

Company Stage

First Pilot Customers

Business Model

B2C

Focus Industries

Hardware & IoT
Healthcare

Active Markets

(5 most relevant ones)

Germany, Austria

Look for at Bits & Pretzels

Customers
Investors
Product Testers
Visibility

Funding & Investors

3 Lead Investors

Smaiia GmbH

Capital Raised to Date

Last Funding Type

Seed

Last Funding Date

Capital Need (€)

5-15M

Currently Fundraising

(at the time of  Bits & Pretzels 2025)

Yes

Growth Outlook

Traction

B2B: 25 pilots, 13 customers, 4 furniture partners, >6K sessions , B2C: Early Adopter campaign Q4/25

Monetization Model

Licenses & commissions from furniture partners plus recurring user subscriptions & hardware sales

3 Reference Customers

Rehab Clinics, Several Corporates

Revenues 2024

20 000 €

Planned Revenues 2025

800 000 €

Planned Revenues 2026

6 000 000 €

Target Markets

(within 24 months)

North America
Western Europe

Team

Nastasia Gläser

Co-Founder Business Operations

nastasia.glaeser@seroton.com

Markus Schwarz

Co-Founder CEO

markus.schwarz@seroton.com