MIMIK
Where to find us at Bits & Pretzels
30/09, Startup Exhibition, Cluster „Lifestyle & Consumer", ST56
Key Facts
Company Description
MIMIK is a digital fitting room that helps fashion e-commerce reduce costly returns and overproduction. By combining mobile body scanning with an automated 3D garment generator, we cut waste and emissions while improving sizing accuracy. Our solution makes online shopping experiences more personalized, inclusive, and sustainable.
Product/Service Description
Digital fitting room using AI and 3D body scanning to cut returns and overproduction, making online fashion more sustainable, inclusive, and accurate.
Website
https://mimik.se
Crunchbase
Country
Sweden
Founding Year
2024
Employees
< 5
Company Stage
MVP/Prototype
Business Model
B2B2C
Focus Industries
Entertainment & Media
E-Commerce / Retail
Information Technology
Active Markets
(5 most relevant ones)
Sweden, Germany, France, Spain, Italy.
Look for at Bits & Pretzels
Accelerator/Incubator Programs
International Access
Investors
Network
Partners
Funding & Investors
3 Lead Investors
Capital Raised to Date
Last Funding Type
Bootstrapped
Last Funding Date
Capital Need (€)
5-15M
Currently Fundraising
(at the time of Bits & Pretzels 2025)
No
Growth Outlook
Traction
Monetization Model
B2B SaaS subscription fees.
3 Reference Customers
Revenues 2024
0 €
Planned Revenues 2025
200 000 €
Planned Revenues 2026
500 000 €
Target Markets
(within 24 months)
Baltic States
Benelux
Central & Eastern Europe
Nordics
Western Europe