Hoja AI
Where to find us at Bits & Pretzels

European Pitch Contest, Top50

Key Facts

Company Description

Hoja is an AI-driven learning platform transforming how students study—offering 24/7 personalised tutoring, multimodal content hosting, and agent-based content creation to improve engagement and outcomes. Hoja has had great traction with 10,000 once active users, 4.5 start app store rating and strong retention metrics.

Product/Service Description

Hoja combines an AI Study Buddy, content platform, and agentic course creation engine into one engaging experience. Students access 24/7 personalised support, interactive and gamified lessons.

Crunchbase

https://www.crunchbase.com/organization/hoja-ai

Country

United Kingdom

Founding Year

2024

Employees

5-10

Company Stage

First Pilot Customers

Business Model

B2C

Focus Industries

Education / Science

Active Markets

(5 most relevant ones)

United Kingdom, Switzerland, Pakistan, India, Saudi Arabia

Look for at Bits & Pretzels

Accelerator/Incubator Programs
Customers
Investors
Mentors/Advisors
Visibility

Funding & Investors

3 Lead Investors

Kyrill Tatarinov (ex-CEO Citrix), Dan Rogers (exited Founder Peakon acquired by Workday)

Capital Raised to Date

312 000 €

Last Funding Type

Pre-Seed

Last Funding Date

September 2024

Capital Need (€)

< 5M

Currently Fundraising

(at the time of  Bits & Pretzels 2025)

Yes

Growth Outlook

Traction

10,000 once active users, 57% MoM growth, 20% week 4 retention, 4.5+ app store rating

Monetization Model

Free trial followed by monthly or annual subscriptions, with future in-app purchases

3 Reference Customers

B2C student/parent customer

Revenues 2024

0€

Planned Revenues 2025

90 000 €

Planned Revenues 2026

1 700 000 €

Target Markets

(within 24 months)

Benelux
Middle East & North Africa
North America
Southeast Asia
Western Europe

Team

Pavan Konanur

CEO & Cofounder

pavan@hoja.ai

Katherine Tatarinov

Chief Education Officer

katherine@hoja.ai