30/09, Startup Exhibition, Cluster „Intelligent Enterprise", ST35
Key Facts
Company Description
ERASON is a MarTech startup rooted in science context, building AI solutions that redefine marketing and market research. Its AI platform AIlon enriches classical market research with digital signals to unlock growth potential. It enables advertisers to boost media ROI and cut media waste – making marketing smarter, faster, and more profitable.
Product/Service Description
AIlon is a self-service tool that helps companies discover untapped audience potential. It delivers precise insights, activates them instantly and turns data into measurable growth –fast and scalable.
Website
https://ailon.io
Crunchbase
https://crunchbase.com/organization/ailon-adb6
Country
Germany
Founding Year
2019
Employees
11-20
Company Stage
Many Paying Customers
Business Model
B2B
Focus Industries
Active Markets
(5 most relevant ones)
Germany, Switzerland
Look for at Bits & Pretzels
Funding & Investors
3 Lead Investors
NBank Capital
Capital Raised to Date
1 000 000 €
Last Funding Type
Seed
Last Funding Date
June 2024
Capital Need (€)
< 5M
Currently Fundraising
(at the time of Bits & Pretzels 2025)
Yes
Growth Outlook
Traction
54 SaaS monthly clients since platform launch 2021; 6.1x rev growth to 1.18M€ expected ARR in 2025
Monetization Model
SaaS licences model (6-12 month commitment) + Managed-SaaS + Media-Share
3 Reference Customers
Omnicom, Krombacher, ERGO
Revenues 2024
Planned Revenues 2025
Planned Revenues 2026
Target Markets
(within 24 months)
Team
Christopher Dübe
Executive Partner | Business & Operations
christopher.duebe@erason.de