Dirk Schlünz

Managing Director Commercial

1. FC Nürnberg

Dirk Schlünz, an international sports marketer, takes the reins at 1. FC Nürnberg, ushering in a new era of self-marketing. With a rich legacy from FC St. Pauli to Sportfive and engaging in ongoing programs at Harvard and Stanford, Dirk's expertise spans from managing top sponsors for Real Madrid to Lazio Rom. Now, as he returns to Nürnberg, he's set to elevate the club's marketing game. A proud father of three, Dirk's passion extends beyond the pitch, aiming to shape the club's future with sustainability and societal impact at its heart. Join him on this transformative journey!