Klarna’s business model has proven its crisis resistance despite the world wide lockdown: Its revenues increased during coronavirus. And recently, the Swedish Fintech launched a new shopping tool to turn into a marketplace itself, as Sebastian Siemiatkowski, the co-founder and CEO of Klarna announced exclusively in the Bits & Pretzels podcast.

Sebastian is a 38-year-old Stockholm-based entrepreneur, who has turned a local underdog into one of the most valuable Fintechs in Europe over the last 15 years with 2700 employees, 85 million customers and 205 000 online merchants in 17 countries.

For Klarna that means - amongst other aspects - the launch of a new shopping tool that aims to offer the same level of convenience and benefits that exist on Amazon. How did he do that? He shared one of his secrets in our Bits & Pretzels podcast: “I think it is essential, especially when you're in a digital service, to be very, very focused at, continuously looking at and trying to understand your customers experience. End to end. What is it like? How many steps is it? How can it be improved?” 

So watch out, Jeff Bezos!

And you need to! Because you get the chance to meet Sebastian soon, at the Bits & Pretzels Networking Week (Sept 27th to Oct 2nd), at our Meet the Leaders track, where the top-founders of the European ecosystem share exclusive insights into the state of their business strategy and what’s next for their company.

Don’t miss the chance to listen and get your ticket here: