If your startup has managed to raise less than 15 million in funding and maintain a team size of fewer than 100 employees, then Bits & Pretzels HealthTech Startup Exhibition is the perfect platform for you.

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For two days a year, the entire European healthcare ecosystem gathers at Bits & Pretzels HealthTech.

As an ambitious healthtech startup, this is your chance to access investors, build relationships and make new connections that could transform your business - all within our dedicated Startup Exhibition with some of the best conditions available!

Spots are LIMITED and the demand is HIGH.
Don't miss out on taking advantage of these incredible opportunities. APPLY today.

Choose your Startup Exhibition Package

Use this perfect opportunity for your startup to become part of an ever-growing network and jumpstart your success story.

We welcome innovative companies that have launched an MVP in 2013 or later, with fewer than 100 employees and less than 15 million euros in funding—but act quickly; spots are limited!

Free two-day Startup Tickets*
One time price**
Branded Booth
Days to exhibit
Online & offline logo exposure
HD display & floorstand
Free two-day Startup Tickets
One time price
€1,497 / 3x €499
Branded Booth
Days to exhibit
Online & Offline logo exposure
HD display & floorstand
SOld out
Free two-day Startup Tickets
One time price
Branded Booth
Days to exhibit
Online & Offline logo exposure
HD display & floorstand

* Prices excl. VAT
** Tickets are valid for one person
Unsure which package is the right one for your startup? Please reach out to

what booth do i get?

An area of 2m x 1.6m with a branded table awaits you in the prime exhibit zone, ready for any promotional materials and prototypes you need to show.

Startup Exhibition -endless opportunities

Tell your story

Startup Exhibition provides an invaluable opportunity; use it to connect with journalists and influencers who will help spread the word about your startup.

Get Customer Feedback

Connect with experts from all facets of the healthcare industry, including providers, pharma reps and tech executives to unlock exclusive insights into customer needs.

Find Co-founders & Employees

Expand your team's potential by connecting with top talent at Bits & Pretzels HealthTech. Our one-of-a kind beer carousel setting provides the perfect backdrop to impress possible recruits.

Build Alliances

Network with influential healthcare professionals, gain knowledge of the dynamic healthtech space, discover new opportunities and form valuable partnerships.

Expand Europe wide

If you're looking to gain a competitive edge in the European market, here you'll come face-to-face with some of Europe's leading business minds.

find investors

Startup Exhibition offers founders the unique opportunity to be connected with 400+ investors, all looking for their next big success story.

“If you are not embarrassed by the first version of your product, you’ve launched too late.”
— Reid Hoffman, co-founder of LinkedIn
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Why should my startup exhibit?

It's all about boosting awareness and building profound business relationships with critical partners and investors that will help you grow. Use your chance to get in touch with thousands of attendees, to evaluate opportunities and challenges and to find new clients and business partners.

What is included in the Startup Exhibition Packages?

Each Startup Exhibition Package comes with a branded booth that includes an exhibition desk as well as two high chairs. Both Wi-Fi and electricity is provided by us. Additionally, you can enhance your representation for product demos and more with a 43” HD display with a floor stand by upgrading to either the Startup Exhibition Package “Growth” or “Rocket”. Whereas the Packages “Classic” and “Growth” allow you to exhibit for one day, the Startup Exhibition Package “Rocket” offers you two entire exhibition days.

What about brand integration?

We ensure offline and online logo exposure for all exhibitors on our event website, in our event app, and on site at the event.

I’m not sure which Startup Exhibition Package to choose. Who do I contact?

Please write an email to We will take care of your request, guide you through the different options and help you find your perfect fit.

Who is eligible to apply for the Startup Exhibition?

The startup exhibition is limited to early stage startups that:

  • are founded in 2013 or later 
  • have a headcount of fewer than 100 employees
  • have at least a MVP or prototype
  • raised less than 15m € funding (cumulated)

Why do I need to apply?

Spots are limited - that’s why we handpick all exhibitors through an application process.

How do I apply for the Startup Exhibition?
  • Click on the "Apply now" button above
  • Give us detailed information about your startup and choose your Startup Exhibition Package 
  • Get feedback from us within a couple of days on the status of your application

When and how will participants be selected?

We aim at covering the entire healthtech ecosystem. The earlier you apply the more likely you get an exhibition booth. In order to make planning your trip easy, we will give you feedback within a couple of days. If applications exceed the limit of available spots, no more startups will be chosen to participate.

What happens after being selected?
  • Once accepted, we will reach out to you to confirm the Startup Exhibition Package you want to be represented by 
  • We will handle the payment details and provide you with the tickets accordingly
  • We will further support you with relevant information and tips to get ready for exhibiting at and making the most out of your attendance at Bits & Pretzels HealthTech

When and how will I be informed about the exhibition day?

When deciding for the Startup Exhibition Package “Classic” or “Growth”, you will be exhibiting for one day only. We will distribute all startups evenly over the two days. You will be informed about the exhibition day a couple of weeks prior to the event so you can plan your trip.

I have already bought tickets, can I return them?

Tickets you’ve already bought can be credited to your Startup Exhibition Package, so no need to return them.